What makes an entrepreneur? Is it the brilliant idea, the impeccable execution, or something more? In a recent conversation with Charles Cormier on the Founders Wisdom podcast, Max Echeverría, the man behind Eskuad, gave us an intimate look at his journey and his philosophy, and the answer is a bit of everything, seasoned with a good dose of humanity.
From the outset, Max presents himself as a "problem solver." He's not the typical CEO locked in his ivory tower; he's someone who gets his hands dirty, who looks for the "how-to" in every obstacle. This restlessness led him to create Eskuad, a platform that optimizes operations in those environments where connectivity is a luxury, where paper and inefficiency reign.
But what does it take to build something like this? Max is clear:
- Open ears: The original idea is just the starting point. Market feedback, the real needs of users, are the fuel that drives evolution.
- Heart of steel: The entrepreneurial path is an emotional and financial roller coaster. You have to be prepared for the blows, to get up and keep going.
- Chameleon-like adaptability: Being able to pivot, to adjust course according to what the client really needs, is fundamental.
And if we talk about Eskuad, things get interesting. Max doesn't just want efficiency; he wants technology to work for people, not the other way around. That's why Eskuad is robust where it matters (data security, reliable infrastructure), but also flexible and user-centered.
But Max is much more than business. His vision on productivity is a breath of fresh air: finding your own rhythm, taking advantage of moments of clarity (after playing sports, for example!) and understanding that rest is not a luxury, but a necessity.
And as a father, his perspective on raising children in the age of AI is fascinating. It's not about fearing technology, but about preparing the next generation to use it with discernment, with healthy skepticism and with the ability to question.
In short, the conversation with Max Echeverría on the Founders Wisdom Podcast is an injection of inspiration and common sense. It reminds us that behind every startup, every innovation, there are real people, with passions, challenges and a vision that goes beyond the bottom line.